Non-personally Identifiable Information: When visitors come to our web site, we collect and aggregate information indicating, among other things, which pages of the web site were visited, the order in which they were visited and which hyperlinks were "clicked." Collecting such information involves the logging of the IP addresses, operat-ing system and browser software used by each visitor to the PharmaDirections web site. Although such information is not personally identifiable, we can determine from an IP address a visitor's Internet Service Provider (ISP) and the geographic location of his or her point of connectivity.

We may also use a technology called "cookies" to help improve the contents of the site. A cookie is a small data file transferred by a web site to your computer's hard drive. The cookies used on our web site do not allow access to users' personal information, but the cookies may be used to identify individual computers. You have the ability to accept or decline cookies by modifying the settings of your Web browser.

Personally Identifiable Information: In certain areas of the PharmaDirections web site - for example, when registering to receive product updates - we require that you provide us with personally identifiable information (including, for example, first name, surname, organization, email address, telephone, topics of interest and other informa-tion).

Non-personally Identifiable Information: PharmaDirections uses non-personally identifiable information in aggregate form to measure demographics and interests re-garding specific areas of the PharmaDirections web site. We may provide statistical in-formation based on this data to affiliates and other current and potential business partners.

The PharmaDirections web site contains links to other Internet web sites, including co-branded or other affiliated sites which may or may not be owned or operated by PharmaDirections. Unless otherwise explicitly stated, we are not responsible for the privacy practices or the content of such web sites, including such sites' use of any information (such as IP address, browser type or operating system) collected when visitors to the PharmaDirections web site click through links to those sites. Even though such information might not identify you personally, we strongly encourage you to become familiar with the privacy practices of those sites.

Personally Identifiable Information: PharmaDirections provides notice to potential PharmaDirections registrants that personally identifiable information will be collected during the registration process. Such notice is provided simultaneously with your Phar-maDirections registration; moreover, this Privacy Policy itself serves as notice that such information is collected under those circumstances. Although you may not "opt out" of the registration process if you wish to register, you may choose to "opt out" of receiving promotional materials from PharmaDirections and/or its affiliates, advertisers or other business partners.

PharmaDirections limits its own e-mail solicitations to those customers who have not "opted out" of receiving such communications. The solicitations are limited in that they, among other things, will clearly indicate the originator of the e-mail and provide the customer with a method of "opting out" of receiving future communications of a similar nature.

We reserve the right to release information contained within our access logs concerning any visitor when that visitor is in violation of our published guidelines, or partakes (or is reasonably suspected of partaking) in any illegal activity, even without a subpoena, war-rant or other court order, and to release such information in response to court and governmental orders, civil subpoenas, discovery requests and as otherwise required by law. We cooperate with law enforcement agencies in identifying those who may be using our servers or services for illegal activities. We also reserve the right to report any suspected illegal activity to law enforcement individuals or entities for investigation or prosecution.

Changing or Deleting Personal Information; Business Transfers
If you would like to have your personally identifiable information removed from the PharmaDirections database, please contact us at info@PharmaDirections.com and we will use reasonable efforts to comply with your request. Keep in mind, however, that there will be residual information that will remain within PharmaDirections databases, access logs and other records, which may or may not contain such personally identifiable information. The residual information will not be used for commercial pur-poses; however, PharmaDirections reserves the right, from time to time, to recontact former customers or users of PharmaDirections.

In addition, we may sell or transfer assets or portions of our business as we continue to improve our product and service offerings. In such transactions, user or visitor information (whether non-personally identifiable or personally identifiable) may constitute one of the transferred business assets.

Commercial email policy
In addition, PharmaDirections neither authorizes nor condones the harvesting of email addresses from this or any other site.

Questions?
Questions regarding this Privacy Policy should be directed to PharmaDirections at: info@PharmaDirections.com

Or mailed to:
PharmaDirections, Inc.
5001 Weston Parkway
Suite 103
Cary, NC 27513